August 26, 2021
If you spot Durong grazier Georgie Somerset wearing lilac these days, it’s because she’s become a “shirt ambassador” to help raise funds for Ronald McDonald House.
Georgie was recruited by retailer Antola Trading to become one of their 23 “shirt ambassadors” and share her story of life on the land.
Each ambassador has their own unique shirt named after them, and $2 from every sale will go towards the Ronald McDonald House Charity.
Georgie said she was delighted to be involved in the campaign.
“Antola Trading have terrific work shirts, and are a great example of rural entrepreneurship,” she said.
“This campaign combines storytelling and fashion to raise funds for RMHC, which is a fabulous cause.”
Antola Trading partnered with Humans of Agriculture to share the shirt ambassadors’ stories in a series of podcasts.
- External link: Antola Trading’s podcast with Georgie Somerset