April 5, 2024
Eagle-eyed residents will start noticing a new logo popping up soon on signs all around the South Burnett.
South Burnett CTC unveiled its new corporate logo on Friday morning during a small ceremony in Kingaroy.
The new logo will appear on signs on CTC’s premises in Kingaroy, Wondai and Murgon as well as on staff members’ uniforms.
The refreshed look, combined with the new tagline “Contributing To Community”, are part of a project which began in November last year to mark the not-for-profit organisation’s 40th birthday.
CEO Jason Erbacher said the rebranding tells the story of what CTC stands for in 2024 and the services it provides to the South Burnett.
“This logo seeks to capture CTC’s dedication to community and honour its rich legacy and history,” Jason said.
“It’s inclusive, diverse and it’s about people coming first.”
The not-for-profit organisation now has 240 staff spread across the region.
Originally established to combat youth unemployment, CTC has evolved over the years into disability, youth and family services and support for foster carers.
“As we embark on this new chapter, it’s essential to mark and celebrate our evolution with a rebrand that reflects our values and vision for the future,” Jason said.
Jason said some of CTC’s upcoming projects included:
- Breaking ground by the end of the month on a new duplex in Haly Street, Kingaroy, which will serve as a youth transition home. Construction is in partnership with the Property Industry Foundation, which has contributed $400,000 towards the project.
- In May, launching the new Nanango Neighbourhood Centre in partnership with the Nanango Heritage Community Fund.
- Conversations with Bega and the South Burnett Regional Council about the future of the Kingaroy Youth Park precinct. CTC is beginning a concept design process for a new building in its section which would to incorporate a new intake and reception area. The land belongs to Bega but is leased to Council, with CTC sub-leasing a small portion at one end upon which former transportable classrooms were re-located many years ago.