{"id":84354,"date":"2014-10-18T00:22:47","date_gmt":"2014-10-17T14:22:47","guid":{"rendered":"http:\/\/southburnett.com.au\/news2\/?p=84354"},"modified":"2020-11-23T14:41:33","modified_gmt":"2020-11-23T04:41:33","slug":"big-weekend-was-a-huge-success","status":"publish","type":"post","link":"https:\/\/southburnett.com.au\/news2\/2014\/10\/18\/big-weekend-was-a-huge-success\/","title":{"rendered":"Big Weekend Was A Huge Success"},"content":{"rendered":"
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Cr Kathy Duff, centre, with Murgon Rotary members Dennis Wolter and Glenn Kapernick at the Queensland Dairy Museum in Murgon … the museum was one of the events which attracted a strong crowd over the South Burnett & Cherbourg On Show long weekend<\/figcaption><\/figure>\n

\"South<\/a><\/p>\n

October 18, 2014<\/strong><\/p>\n

The “South Burnett & Cherbourg On Show” long weekend promotion has been hailed a great success.<\/p>\n

Originally billed as 40 events over four days, the 2014 weekend – held over October 3-6 – blew out to a massive 65 events.<\/p>\n

‘We had good feedback from most places, especially around the Murgon end,” chairman of the organising committee, Cr Kathy Duff, said.<\/p>\n

“They were happy at the Dairy Museum, and the turn-out at Bjelke-Petersen Dam was good.<\/p>\n

“I was told the Big Sing in Kingaroy was fantastic.”<\/p>\n

The committee held a debriefing meeting in the old Murgon Shire Council Chambers this week.<\/p>\n

Members pored over the feedback forms they received back from the businesses involved in the promotion.<\/p>\n

Obviously some events attracted more visitors than others.<\/p>\n

In Nanango, numbers were down at the Races, which prompted some suggestions there may have been just “too much” scheduled in the town on the day.<\/p>\n

Likewise, the free bus was used more in the northern part of the South Burnett region than in the Kingaroy area.<\/p>\n

The idea of the long weekend promotion is to encourage local residents to stay at home and spend their “holiday dollar” locally, plugging the traditional exodus from the region.<\/strong><\/p>\n

It is also designed to attract visitors from Brisbane, Toowoomba and the Sunshine Coast who could be encouraged to make it an annual pilgrimage.<\/p>\n

Cr Duff said one idea being discussed for next year was to aim for more events from the Saturday to move to either Sunday or Monday.<\/p>\n

One idea being tossed around already was a music festival on the Sunday.<\/p>\n

“We would like to spread it around more as maybe there was too much on Saturday,” she said.<\/p>\n

The committee promotes the events but doesn’t organise them. This is done by each of the individual operators.<\/p>\n

The idea for South Burnett & Cherbourg On Show originally grew from a concept developed by the South Burnett Wine Industry Association based on “Heathcote On Show” – a regional festival which has become a favourite with Victorians on the June long weekend.<\/p>\n

When the State Government created the new October long weekend in Queensland, it was decided the South Burnett should try to “claim” this holiday break as its own.<\/p>\n

This is the third time a “South Burnett On Show” weekend has been held, and the second time Cherbourg has been also involved.<\/p>\n

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